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BLÆST x Dapper Bistro
To promote our first lightweight capsule collection, we invited some of the coolest Norwegians we know to a dinner at Dapper Bistro.
News: lightweight, yet insulating
Our new range of lightweight styles combine a soft and comfortable fabric with Sorona® Aura insulation to create versatile garments that can be worn throughout the year.
3 things you should know about water protection
What does it mean when a product is waterproof? And what is a water column? Here's what you need to know!
Embrace the Norwegian concept of friluftsliv
What is friluftsliv, and why do so many Norwegians prioritise time to be outside, even when it’s raining? Here, consultant Patrick Stangbye shares his thoughts and best tips.
Free motion: the Sorona capsule collection
For SS24, we introduce a range of products made from Sorona® Agile, a lightweight, breathable, and stretchable fabric – perfect for summer.
New perspectives
Our SS24 collection explores the intersection of the urban environment and the natural landscape. It is an unexpected point of convergence where technical functionality meets bold minimalism.
How to wash accessories
From the waterproof bucket hat to tote bags and caps – our accessories are made to last. But you need to handle them with care to ensure that they maintain the quality.
Reshaping natural elements
Many artists find their inspiration in nature, including Scandi sculptures Anne Otterdal and Peder Istad. Here, we find out what inspires them.
Meet our designer: Jaewon Shin
From growing up in South Korea to working for one of the world's most famous athletic sports brands – our Senior Designer brings exciting international flavours to our HQ. Here, you'll get to know her better!
Care tips for Sorona Agile
Our Hjelle and Folven styles are made from a lightweight fabric called Sorona Agile. With the correct care the styles will last season after season.
Exploring Seoul: a city of contrasts
In 2023, we teamed up with the Danish agency Narrow Creative for a special journey through Seoul’s diverse scenes. See the results.
Carefully selected materials
The fabrics we select are not just comfortable and functional; they’re also durable. That way, the garment will last longer, reducing your need to buy new clothes.
Washing the Bud fleece series
Since the fabric has great airflow and moisture-wicking features, you should take care when washing the Bud products to avoid damaging the colour or technical features
How to wash shell styles
When it’s time to wash your shell jacket, poncho, or pants, you can easily do that by following these steps.
How to wash down jackets
Care instructions for warm winter jackets.
Elemental exploration
Venture into the great outdoors and immerse yourself in nature with our autumn/winter collection.
BLÆST for Browns by Dreaded Path
The rugged coastline of Scotland offers hidden gems worth exploring, regardless of the weather. We sent Dreaded Path on an adventure to test some SS23 styles there.